CEO advisory · strategy, performance and governance

Turning CEO Priorities into Business Performance

I work alongside CEOs of growing companies and family businesses to improve performance, sharpen decisions, strengthen execution and build the management systems required to scale.

Strategy, numbers, execution and governance are usually handled by different people, in different meetings, on different numbers. I bring them onto one page, and keep the business leaders in control.

CEO performance dashboard · month 7, FY26

Illustrative

Revenue

265.2$mm

-1.2% vs plan

Gross margin

40.1%

+0.6 pt

Free cash flow

30.7$mm

-11.5% vs plan

Cost to serve

12.4$/order

on plan

Net promoter

47.6pts

+0.3 vs plan

Priorities on track

7of 12

3 watch · 2 off

3 interventions open2 decisions for the CEO

Advisory and leadership experience across

Focus on Telecom · Energy · Infrastructure · Manufacturing · ITeS · Distribution

The CEO problem

The CEO doesn’t need more reports.

The CEO needs better visibility, better decisions and stronger execution. Seven questions decide whether a growing business stays manageable.

StrategyWhat really matters this year?
PerformanceWhere are we winning, and where are we losing?
AccountabilityWho owns the outcome?
CashWhere is the money going, and when does it come back?
ExecutionWhat is off track, and who is fixing it?
TimeAm I spending my own time on what matters?
The boardCan I explain this business clearly, in one sitting?

One agenda. One set of numbers. One review.

How I work

I don’t leave a presentation. I leave a system your team can run.

Advice is useful. An operating mechanism is better, because it keeps working after the advice is given.

01

Diagnose

The business, the numbers, the operating model and the CEO’s priorities. Identify the highest-value issues.

02

Build

The models, metrics, ownership and management mechanisms required to address them.

03

Run

Establish the review cadence, decision rhythm and escalation mechanism. Run the first cycles with the team.

04

Advise

Stay alongside the CEO where decisions get difficult, priorities compete and the stakes are high.

Three ways to engage

2 weeks

CEO Diagnostic

A focused review of strategy, performance, organisation, cash, the CEO agenda and governance.

You leave with what is working, what is not, the biggest risks and opportunities, and the priority interventions.

8-12 weeks

Build & Implement

Priorities, KPIs, ownership, review cadence, decision rights and escalation.

Working management systems your team owns and operates. Two complete operating cycles run before handover.

Retainer · ongoing

CEO Advisory

Monthly performance, execution and cash review with the CEO.

CXO accountability. Board preparation. Decision support. Special situations as they arise.

Experience

Two decades in the room where strategy becomes execution.

Twenty years across operating models, numbers, transformation, growth and the CEO agenda. It is all number driven.

100 MWDelivered
40,000+Retail outlets
20%Cost reduction
5Countries managed
120Sites

About

If the business is important enough to the CEO, it is important enough to have a system around it.

Twenty years in consulting and operating roles spanning across EY, Bignify, Airtel, Reliance, Aircel, OMC Power and now Managing Partner at CEO Cadence. Focus around Telecom, Energy, Infrastructure, Manufacturing, ITeS and Distribution.

Avik Chowdhury

Where to start

A two-week CEO Diagnostic: a focused review of strategy, performance, organisation, cash, the CEO agenda and governance. You leave with what is working, what is not, the biggest risks and opportunities, and the priority interventions.

Or reach me directly: +91 9831 840 111 · avikchowdhury@gmail.com